Clicks, Taps, and Texts: Decoding Consumer Preferences in Digital Banking and Bill Payments

While consumers are experiencing financial challenges, there's also the issue of shortened attention spans which creates a more competitive environment for providers to get their bills paid first.

In late February 2024, Lexop surveyed 1,400 U.S. adults. With the insights gathered from the survey, we created the report "Clicks, Taps, and Texts: Decoding Consumer Preferences in Digital Banking and Bill Payments" to help financial institutions better understand consumer bill payment behavior and preferences. 

This report will better equip you to review how you are engaging with your current customers and explore new opportunities to provide a better banking experience.

Why "Clicks, Taps, and Texts" Is a Must-Read:

• Consumer Insights: Get a comprehensive look at evolving bill payment habits, communication preferences, and digital service expectations.
• Strategic Blueprint: Discover actionable strategies for digital engagement, making every touchpoint a meaningful experience.
• Innovative Solutions: Exceed customer expectations with seamless processes, personalized communication, and advanced self-service options.